The starting point for our research is the assumption that media-related transformations are not adequately understood from a single-media perspective: What is crucial for today’s media-related transformations – whether they concern human communication or data practices – is the “repertoire” or “ensemble” of different media and the possibility of choosing between them. The structure of these repertoires or ensembles is socially mediated; it refers, for instance, to class, media literacy, media biography, phase of life course, and in professional contexts – such as in the case of journalists’ media usage – to certain work routines and organizational conditions.
Researching cross-media practices poses a considerable methodological challenge because it is necessary to capture the different roles that individual media, their structure, and their processuality play for these practices. Against this background, our research network is concerned with the development of corresponding methods, whereby our focus is, on the one hand, on techniques of mapping or sorting to capture structural connections, and on the other, on media diaries to capture the process dimension. Specifically, we develop research software, data collection and analysis procedures for cross-media research on media and data practices. An overview of our methodological innovations can be found on these web pages:
- Hasebrink, U., & Hepp, A. (2017). How to research cross-media practices? Investigating media repertoires and media ensembles. Convergence, 23(4), 362-377. Online available at: https://doi.org/ 10.1177/1354856517700384